About Us
Through out the years
At QSR Trading, we are passionate about quality processed and frozen food products has been distributing Malaysia’s widest variety of frozen and chilled food that has been enjoyed by Malaysians through generations.
Formerly known as KFC Marketing Sdn Bhd established in 2008, QSR Trading has thrived since its name change in 2013. A major player in Malaysia’s retail food industry, QSR Trading is the marketing and distribution arm of QSR Brands (M) Holdings Sdn Bhd. Since then, the company has been growing every day and it is our commitment to provide the best and deliver bespoke quality products to our customers.
About Us
QSR Trading Sdn Bhd (“QSR Trading”) is the marketing and distribution arm of QSR Brands (M) Holdings Bhd, the driving force behind KFC, Pizza Hut restaurants in Malaysia. It markets and distributes the company’s frozen chicken-based products under the “Ayamas” brand as well as a range of in-house brands namely the Golden Nuggets, Breaded Chicken Drummets, Crispy Fried Chicken, Chicken Meatballs, and Premium Chicken Frankfurters. It has also expanded its offerings beyond chicken-based products such as Life, Ayamas Kitchen and Fatboi. In addition, the company is involved in the marketing and distribution of third-party brands such as Divella, Lactima, Kewpie, Haco and Arona in the domestic market and exported to overseas.
Wide Range Of Products
Largest Retailer for Malaysian’s Favourite Brands
Vision
At QSR Trading, we are passionate about quality processed and frozen food products has been distributing Malaysia’s widest variety of frozen and chilled food that has been enjoyed by Malaysians through generations.
Mission
We are passionate in distributing quality, halal frozen foods and shelf stable products to you as well as providing food solution to our business partners through advanced automation system and e-platform technology.